E027 - Can Giving be Good for Business with Alisoun Mackenzie

 

One of the most common questions people ask is whether charitable giving is good for business. In this show Alisoun Mackenzie shares the strong business case for commercial businesses of all sizes to embrace social impact and charitable giving.

During this episode Alisoun shares:  
  • 3 reasons it's taking so long for micro and SME businesses to accept charitable giving is good for business
  • Research that proves focusing on impact and charitable giving can increase profits
  • How the UN Global goals are a useful framework for businesses who want to do good in the world

You can check out the full show notes at http://alisoun.com/e027

 

Give-to-Profit Links   Website - http://www.givetoprofit.com Give-to-Profit book: Amazon UK - http://bit.ly/givetoprofituk Amazon US - http://bit.ly/givetoprofitus The Book Depository - https://www.bookdepository.com/Give-Profit-Alisoun-Mackenzie/9780993075223?ref=grid-view&qid=1496676035747&sr=1-1 Facebook - https://www.facebook.com/givetoprofit/   Follow Alisoun Mackenzie Website - https://www.alisoun.com Facebook - https://www.facebook.com/alisounbusiness/ Twitter - https://twitter.com/AlisounMac / @AlisounMac LinkedIn - https://www.linkedin.com/in/alisounmackenzie/ Heartatude Book - http://bit.ly/heartatude   Other resources: The UN Global Goals - https://www.un.org/sustainabledevelopment/sustainable-development-goals/   © Alisoun Mackenzie 2018